Marcelo Bussacarini
Keynote Address 1
Global Security Brand Strategist, CISCO, Sydney, New South Wales, Australia.
Marcelo Bussacarini is a distinguished figure in the corporate world of cybersecurity, artificial intelligence and international business. With a career that spans over 20 years, Marcelo has carved a niche for himself as a global thought leader, strategist, and innovator at the intersection of technology and business. Currently serving in a pivotal global role at Cisco as the Brand Strategist for Cybersecurity, he brings a wealth of knowledge and experience to the forefront of cybersecurity and AI, driving forward-thinking initiatives and solutions that address some of the most pressing challenges in the digital era.
As a keynote speaker at the upcoming event in Kolkata, Marcelo is set to share his insights on the evolving landscape of cybersecurity and the transformative potential of AI in creating more secure, intelligent, and resilient digital infrastructures. His session promises to be a compelling blend of real-world experiences and insights from two recently studies around AI and Cybersecurity done in 30 countries with over 6000 responses in each study talking about the maturity and readiness in each market. He will bring strategic foresight, and actionable intelligence, offering attendees a unique perspective on harnessing the power of technology to drive positive change in a hyper-connected world.
Marcelo’s expertise is further highlighted through his instrumental roles in spearheading innovative projects at Cisco, where he has demonstrated an exceptional ability to lead diverse teams across various regions, including APJC (Asia Pacific, Japan, and Greater China) inclusive of India and EMEAR (Europe, Middle East, and Africa). His contributions to Cisco have not only enhanced the company’s global market position but have also showcased his deep understanding of regional nuances in the cybersecurity landscape.
An advocate for innovation and entrepreneurship, Marcelo’s worked with Unstoppables, including a notable expedition to Antarctica, exemplifies his visionary approach to problem-solving and his ability to inspire change and action. His involvement in this groundbreaking initiative brought together leaders and entrepreneurs to brainstorm solutions for global challenges, highlighting his belief in the power of collective intelligence and cross-disciplinary collaboration.
Born in Brazil, living in Australia, Marcelo’s journey is one of relentless pursuit of excellence, cultural bridging, and technological advancement. His tenure as Vice President of the Australia Brazil Business Council underscores his commitment to fostering bilateral trade relations and leveraging international business dynamics for sustainable growth. Marcelo’s leadership played a crucial role in orchestrating strategic partnerships and collaborative projects that have significantly contributed to the global business community.
Marcelo’s academic aspirations, coupled with his professional achievements, have led him to pursue further studies in the Master of International Business program, aiming to deepen his understanding of global business strategies and enhance his ability to navigate the complex world of international cybersecurity and AI.
Join us in welcoming Marcelo Martins Bussacarini, a true pioneer at the forefront of cybersecurity and artificial intelligence, as he takes the stage to illuminate the path forward in safeguarding our digital future.
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Global Security Brand Strategist, CISCO, Sydney, New South Wales, Australia.
Marcelo Bussacarini is a distinguished figure in the corporate world of cybersecurity, artificial intelligence and international business. With a career that spans over 20 years, Marcelo has carved a niche for himself as a global thought leader, strategist, and innovator at the intersection of technology and business. Currently serving in a pivotal global role at Cisco as the Brand Strategist for Cybersecurity, he brings a wealth of knowledge and experience to the forefront of cybersecurity and AI, driving forward-thinking initiatives and solutions that address some of the most pressing challenges in the digital era.
As a keynote speaker at the upcoming event in Kolkata, Marcelo is set to share his insights on the evolving landscape of cybersecurity and the transformative potential of AI in creating more secure, intelligent, and resilient digital infrastructures. His session promises to be a compelling blend of real-world experiences and insights from two recently studies around AI and Cybersecurity done in 30 countries with over 6000 responses in each study talking about the maturity and readiness in each market. He will bring strategic foresight, and actionable intelligence, offering attendees a unique perspective on harnessing the power of technology to drive positive change in a hyper-connected world.
Marcelo’s expertise is further highlighted through his instrumental roles in spearheading innovative projects at Cisco, where he has demonstrated an exceptional ability to lead diverse teams across various regions, including APJC (Asia Pacific, Japan, and Greater China) inclusive of India and EMEAR (Europe, Middle East, and Africa). His contributions to Cisco have not only enhanced the company’s global market position but have also showcased his deep understanding of regional nuances in the cybersecurity landscape.
An advocate for innovation and entrepreneurship, Marcelo’s worked with Unstoppables, including a notable expedition to Antarctica, exemplifies his visionary approach to problem-solving and his ability to inspire change and action. His involvement in this groundbreaking initiative brought together leaders and entrepreneurs to brainstorm solutions for global challenges, highlighting his belief in the power of collective intelligence and cross-disciplinary collaboration.
Born in Brazil, living in Australia, Marcelo’s journey is one of relentless pursuit of excellence, cultural bridging, and technological advancement. His tenure as Vice President of the Australia Brazil Business Council underscores his commitment to fostering bilateral trade relations and leveraging international business dynamics for sustainable growth. Marcelo’s leadership played a crucial role in orchestrating strategic partnerships and collaborative projects that have significantly contributed to the global business community.
Marcelo’s academic aspirations, coupled with his professional achievements, have led him to pursue further studies in the Master of International Business program, aiming to deepen his understanding of global business strategies and enhance his ability to navigate the complex world of international cybersecurity and AI.
Join us in welcoming Marcelo Martins Bussacarini, a true pioneer at the forefront of cybersecurity and artificial intelligence, as he takes the stage to illuminate the path forward in safeguarding our digital future.